Creative Direction and Visual Identity for “We’re Cooked”, an experimental food imagery studio exploring the future of food photography through AI-generated imagery and styling.
Project Overview
We’re Cooked is a conceptual food imagery studio exploring how AI can transform food photography, styling and visual production. The project investigates new ways of creating high-quality food content without the cost, complexity and limitations of traditional photoshoots.
Deliverables
A complete creative framework including naming, visual identity, art direction, website design, AI-generated food imagery, food styling concepts, and the development of a digital platform for showcasing food through ingredients, cuisines, and editorial storytelling.
Food Styling & Photo Visualisation
A series of AI-generated food studies exploring popular ingredients through photography, styling, and art direction. Each image was created to showcase the versatility and visual potential of AI-generated food imagery.